Lisa Ciancarelli

I've spent over two decades leading consumer research shaping how brands connect with their audiences. My sweet spot? Taking complex consumer data and turning it into clear, actionable strategies to drive business growth. Whether I'm managing research projects or building high-performing teams, I excel at bringing together different data sources to uncover meaningful insights. Throughout my career, I've helped businesses across multiple categories make smarter, data-driven decisions by understanding what makes their consumers tick.

My learning program is designed to help anyone new to preparing analyses of data sets get started. If you're looking down at a big drop of data and don't know where to start, I'm here to lend a hand and light the way with simple, easy to understand concepts that will make you an analysis rock star!